You don't need to be boxed into a superficial category. You need to unearth your niche of one.

This isn't about picking a target market from a list. It's about excavating who you actually are (your superpowers, your story, the way you see the world that nobody else does) and learning to put it into words so magnetic that your dreamiest clients read your content and feel like you wrote it just for them. Then reach out.

LET'S GO

...Sound familiar?

🫠 You're pouring time into social media and getting nothing back.

🫠 You've done the ICA worksheets, you've picked a niche before, but something still feels off, like you've put yourself in a box that's almost right but not quite you.

🫠 Your offer is okay, it works, but it could be spectacular and you know you haven't quite hit on it yet.

🫠 Whenever you try to niche you end up feeling like a fraud, and lose touch with YOU in the process

🫠 You've got a rough idea of who your client is but need to get way more specific on the where they're at and HOW you help them.

I relate, hard..

"There is only one you. That IS your niche.

What if I told you...

🌱 Your superpowers, your story, your particular way of seeing the world.. that's not just who you are. That's your leverage. Your competitive advantage. And we're going to dig it all up.

🌱 Your content can draw in clients ready to buy and who you are excited to show up for!

🌱 Marketing + sales can feel down to earth + ethical. (No more faux insta identities or icky scripts)

🌱 You get to bring all of your weird, honest self to your business. And it's the weird parts of you that mean people choose you over anyone else.

🌱 You have laser-sharp clarity on how to communicate your magic, making inbound client enquiries your new norm.

This is me!

You finally turn inwards to find your niche, rather than searching outwards.

**From here on your marketing becomes magnetic, your niche feels natural and the foundations are laid for an abundant, scalable, soulful business, that expands and grows with you.**

Yes Please 🙋🏽‍♀️

A plan instead of prayers.

(no simply 'hoping, wishing and praying' for success)

Make sales being YOU.

(Enough of the faux insta identities, 'professional' masks or icky scripts)

Turn your copy into clients.

(And expect to be overflowing with content ideas!)

A toolkit for life, to return to at every identity shift and next level of success

This isn't a programme you complete once and shelve.

These are the tools you'll return to at every plateau, every identity shift, every time your business outgrows its current skin, because in entrepreneurship, there are many.

The recommendation is to move through it in 30 days, but it will meet you at whatever pace you need.

Included are these bonuses:

🎁 A bonus module on optimising your IG to get found by your ideal client

🎁 Manifestation + hypnosis tools to rewire your mind for success

🎁 Guided visualisation to fast-track finding your WHY

🎁 A framework for getting quality sales calls booked into your calendar

JOIN HERE

Once you Unearth your Natural Niche, expect your DM's to look like this:

What my clients say:

👍🏾 The Seedling IS for you if:

You are a coach, consultant, service provider, wellness expert or someone with a purpose-led vision, looking to tap into the power of authenticity to grow your business.
You are bored of spending hours crafting content only for it to totally flop.
You're ready to drop the 'comparisionitis' and get in your own lane, so you can build not only a business but a legacy.
You dream of working half the hours and making triple the £££ — pouring into the things + people that truly matter.
You know you are meant for MORE, and you won't rest until you see it happen
You've tried to niche before but something never quite clicked — because no template was ever going to capture the specific, irreplaceable thing that you bring.

👎🏽 The Seedling is NOT for you if:

You're not willing to ruffle feathers, share your honest opinions and stand for something.
Your focus is purely on quick cash rather than genuinely transforming people's lives.
You're not ready to show your face, build real relationships with your audience and step out of your comfort zone.
You're looking for overnight success and spoon-fed results.
You're not open to implementing new strategies and techniques you maybe hadn't considered before.
You're not ready to go all in and commit to the process.

GET ACCESS NOW

The Seedling: Unearth Your Natural Niche

£997

PIF price (pp available)

Including all bonuses:

🎁 Extra training: Optimising your IG to get found by your ideal client
🎁 Manifestation + hypnosis tools to re-wire you mind for wealth
🎁 Guided visualisation to fast-track finding your WHY
🎁 Framework for getting calls booked into your calendar
🎁 A library of content prompts + templates

BUY NOW

Who is this for?

Can I have extra support?

Do you have a guarantee?

How long do I have access?

Why listen to me?

The guiding light to every decision I make in my life is unshakeable, unapologetic honesty.

I applied these values to my second business. ( i.e. no templates, no copy / pasting, no hiding). I showed up in beautifully messy REALNESS from day 1, and what happened?

It led to £10k months in less than 9 months of launching, all whilst travelling the world and maintaining a delicious balance of work and play.

It was building my business around my natural born superpowers that allowed my audience to trust me and INVEST thousands of pounds in a very short space of time.

Since then I've booked out my calendar for 1:1's, created a thriving group programme, built a successful passive offer and built a life in Mexico City (where I live in the most gorgeous apartment and munch on fresh papaya on the daily!)

So if you've got the determination, I've got you with supporting you to bring a down to earth, unapologetically honest, SOULFUL STRATEGY to your service - making consistent sales simple and sustainable.

"I've been through every identity shift this work asks of you. I know what it feels like to outgrow your niche, to start again, to trust that the next version of you is still worth following. That's why I built something you can return to — not just once, but every time you level up."

I'M READY

I’m Ellen Mulcrone, a woman on a mission to help soulpreneurs like yourself feel more confident about the what, how and why of business.

So that your soul-mate clients are magnetised to your clarity, £5-10k+ months become simple, marketing feels ethical, sales soulful and your energy can be focused on doing what you do best;

Serving.

You don't need to be boxed into a superficial category. You need to unearth your niche of one.

...Sound familiar?

"There is only one you. That IS your niche.

What if I told you...

You finally turn inwards to find your niche, rather than searching outwards.

**From here on your marketing becomes magnetic, your niche feels natural and the foundations are laid for an abundant, scalable, soulful business, that expands and grows with you.**

A toolkit for life, to return to at every identity shift and next level of success

This isn't a programme you complete once and shelve.

These are the tools you'll return to at every plateau, every identity shift, every time your business outgrows its current skin, because in entrepreneurship, there are many.

The recommendation is to move through it in 30 days, but it will meet you at whatever pace you need.

Included are these bonuses:

Once you Unearth your Natural Niche, expect your DM's to look like this:

What my clients say:

👍🏾 The Seedling IS for you if:

You are a coach, consultant, service provider, wellness expert or someone with a purpose-led vision, looking to tap into the power of authenticity to grow your business.

You are bored of spending hours crafting content only for it to totally flop.

You're ready to drop the 'comparisionitis' and get in your own lane, so you can build not only a business but a legacy.

You dream of working half the hours and making triple the £££ — pouring into the things + people that truly matter.

You know you are meant for MORE, and you won't rest until you see it happen

You've tried to niche before but something never quite clicked — because no template was ever going to capture the specific, irreplaceable thing that you bring.

👎🏽 The Seedling is NOT for you if:

You're not willing to ruffle feathers, share your honest opinions and stand for something.

Your focus is purely on quick cash rather than genuinely transforming people's lives.

You're not ready to show your face, build real relationships with your audience and step out of your comfort zone.

You're looking for overnight success and spoon-fed results.

You're not open to implementing new strategies and techniques you maybe hadn't considered before.

You're not ready to go all in and commit to the process.